About Our Association
A Legacy of Trust and Quality
A Legacy of Trust & Excellence
The Ahmedabad Wholesale Fruit Merchants Association was established in 1952 with a vision to organize and uplift the fruit trading community of Ahmedabad. What started as a small group of dedicated merchants has now grown into one of the most respected trade associations in Gujarat.
Our founders believed in the power of unity and fair trade practices. They laid the foundation for an organization that would not only protect the interests of its members but also ensure that consumers receive the freshest and highest quality fruits.
Over the decades, we have witnessed the transformation of Ahmedabad's fruit market from a local trading hub to a major distribution center serving the entire Western India region. Through it all, our commitment to quality, integrity, and community welfare has remained unwavering.
Our Mission
To foster a thriving community of fruit merchants committed to fair trade, quality excellence, and sustainable practices that benefit farmers, traders, and consumers alike.
Our Vision
To be the most trusted and influential fruit merchants' association in India, setting benchmarks for quality, transparency, and innovation in the fruit trade industry.
Principles That Guide Us
Quality Excellence
We maintain the highest standards in fruit quality and freshness.
Fair Trade
We promote ethical business practices and fair pricing for all stakeholders.
Community First
We prioritize the welfare of our members and the communities we serve.
Innovation
We embrace modern practices while respecting traditional values.